Property portals, online classifieds, and social media marketplaces are all valuable sources of real estate leads for your business. Exchange handles all the heavy-lifting of publishing your property listings across these platforms - a process known as 'syndication' - using data-transfer technology that is fast, reliable and secure.
Find out more
The benefits
Simply capture your listings once. Then publish them automatically across all the major local and international property portals and publishers. Our syndication service gets your listings in front of millions of potential buyers and tenants in an instant.
Syndicating your listings multiplies your audience reach and builds your brand. Plus, all the external links to your new listings will enable search engines to find your listings more easily. This improves your rankings in searches.
We’ve partnered with these leading property portals and online classifieds websites, giving you access to millions of customers instantly.
Managing your leads across multiple sources can be frustrating. Sifting through a busy inbox is tedious and it’s easy for customer enquiries to go unnoticed. With Prop Data, all your lead data is pulled directly from the property portals and organised neatly within your leads management system for easy access. There’s no need to log into each property portal individually or to sort through your email inbox.
Get startedOur feeds management system gives you status updates to easily monitor and manage your feeds. This covers both inbound feeds from other management systems as well as outbound feeds to prominent property portals, such as Property 24, Private Property and Gumtree.
Our analytics will help you identify the lead sources and platforms that are working most effectively for your business, so you can optimise your strategy and your marketing spend. Listing views, lead type synopses, property alerts stats, engagement stats and click stats are just some of the analytical data which is neatly and collectively presented against each listing.
There’s no need to build and maintain your own interfaces to property portals and classified websites. Save time, money, and effort with our Prop Data API. It provides a tried-and-tested way to exchange data between third-party websites, including online marketplaces and lead systems.
The Prop Data API is a restful API service powered by a cutting-edge microservices container architecture which we use to communicate with all of our client websites and third-party interfaces. The API sits behind an API gateway which we use for authentication and a load balancer infrastructure which allows the platform to autoscale under times of load.
Create new listings, update current listings, view listing details, get a summary & syndication log of your listings as well as statistics on their digital exposure.
Create new branches, update current branches, view branch details, and get a summary of your branches and their related assets.
Create new agents, update current agents, view agent details, and get a summary of your agents and their related assets.
Create new leads, update current leads, view lead details, and get a summary of your leads and their related assets.
Need help with a set-up or have a query? Our developers are available to assist with the integration of your website and sort out any issues you experience. Plus, we’re available on Slack, email, live chat, or Google Hangouts — really, whatever platform works for you.
Copyright © 2021 Prop Data (Pty) Ltd Privacy Policy